Starbucks Unveils It’s NFT-Based Loyalty Program Dubbed ‘Starbucks Odyssey’
Today, @Starbucks unveiled Starbucks Odyssey, a new experience powered by layer-2 scaling solution Polygon that will offer Starbucks Rewards members the opportunity to earn and purchase digital collectible assets that will unlock access to unique benefits and immersive coffee experiences. The rewards program will allow members can engage in Starbucks Odyssey ‘journeys,’ a series of activities, such […]
NBA Partners with SoRare to Launch Ethereum-Based NFT Fantasy Basketball Game
On Wednesday, the National Basketball Association (NBA) announced a multi-year partnership with fantasy sports juggernaut Sorare to launch the first NFT-based fantasy basketball game on Ethereum. According to a report from the @nba, the game will provide fans a new opportunity to interact with the league and compete through a unique fantasy gaming experience that offers […]
LG Launches New NFT Marketplace ‘LG ART LAB’ On Hedera Blockchain
On Friday, LG announced the launch of its new NFT marketplace, dubbed ‘LG Art Lab,’ which lets users buy, sell and trade NFTs directly on LG smart TVs. The news comes nearly eight months after @lgusa announced at a press conference that they had plans to incorporate NFT features into its smart TVs. However, the statement didn’t […]
FIFA Announces Launch of NFT Platform in Partnership with Algorand
On Friday, FIFA, soccer’s global governing body, announced plans to launch an NFT platform, allowing fans to own and collect FIFA World Cup™ and FIFA Women’s World Cup™ moments. “FIFA is excited to announce ‘FIFA+ Collect,’ launching on FIFA+ later this month that will provide football fans around the world with the chance to affordably […]
Ticketmaster Launches Digital Collectibles on Dapper Labs’ Flow Blockchain
On Wednesday, Dapper Labs announced its partnership with event ticketing giant Ticketmaster to bring digital collectibles to the flow blockchain. In a statement, Brendan Lynch, Ticketmaster’s EVP of Enterprise & Revenue, said, “Event organizers who choose to offer fans an NFT with their ticket have a real opportunity to make this new technology relevant and […]
M&Ms Partners with Universal Music Groups Bored Ape NFT Band Kingship
On Wednesday, Universal Music Group’s notorious NFT band KINGSHIP announced an official collaboration with legendary candy maker Mars to create limited edition Bored Ape Yacht Club themed M&M’s. @TheRealKingship is a supergroup consisting of rare Bored Apes and a rare Mutant Ape named Captain (vocals, bass), KING (lead vocals), Arnell (beats, drums, producer), and Hud (guitar, […]
Yuga Labs Grants Cryptopunk & Meebit Holders Official IP Rights
On Monday, Yuga Labs, the company behind the Bored Ape Yacht Club ( @boredapeyachtclub ), released its long-awaited IP licensing agreement for the recently acquired CryptoPunk and Meebit NFT collections. “This moment is something we’ve promised from day one, and we’re looking forward to seeing what the community builds, using the terms as guidance,” said Yuga in […]
Alleged Tornado Cash Developer Arrested on Wednesday in Amsterdam
The Fiscal Information and Investigation Service (FIOD), an agency in the Netherlands responsible for investigating financial crimes, announced the arrest of a 29-year-old man in Amsterdam for his connections with the popular crypto mixer Tornado Cash. The developer was arrested for his suspected involvement in concealing criminal financial flows and facilitating money laundering through the […]
FTX Partners with Reddit to Roll-Out Tokenized Community Points
Today, FTX ( @ftx_official ) announced its partnership with social media giant Reddit ( @reddit ) to roll out tokenized Community Points with assistance from L2 scaling solution Arbitrum ( @arbitrum ). “We are thrilled to launch our global partnership with Reddit today. As one of the largest social networks with over 400 million active users each month, Reddit has been […]
Starbucks Set to Unveil it’s Web3-Based Rewards Program Next Month
On Wednesday, during an earnings call with investors, @starbucks founder and interim CEO Howard Schultz ( @howard.schultz ) shared the news that the coffee giant will unveil its web3-based rewards program at this year’s 2022 Investor Day in Seattle. The news comes only a few months after Starbucks originally announced its plans to enter the web3 space with the […]